Hey! I'm Michelle :)

A Product Designer with experience in AI, B2B2C, and startups.
I approach design as solving a puzzle, crafting each piece to meet user needs and deliver value to the product.

Lately in my design work

Cross device • 2023

Developing AI document assistant to enhance sales team efficiency

+ 25% increase in sales productivity

- 70% decrease in average document search time

B2B

Data mapping diagram

AI Intergration

Cross functional collaboration

Mobile • 2024

Redesigning progress tracking flow to enhance retention

Reduced goal tracking steps from 8 to 5

+ 77% strong interest expression

B2C

Startup

A/B testing

Cross device • 2023

Redesigning the adoption platform

+ 25% increase in user interactions

- 32% reduction in bounce rate

Redesign

Branding

Design system

Mobile • 2023 - 2024

Designing a travel app for memory keeping

+ 36% increase in user engagement

+ 90% improvement in task completion rates

0 to 1

User Research

Prototype

Mobile • 2024

MemoHub

+ 38% in task completion during beta testing

B2C

Startup

0 to 1

What else do I create?

I hope you can catch a glimpse of the stories, emotions, and experiences that shape who I am.

Finished